Category: SEO

SEO for Local Businesses: The Essential Steps

January 15, 2020 by in category SEO tagged as , ,

SEO as a marketing strategy is often misunderstood by many marketers and businesspeople. The most common misconception is how SEO is often perceived as a cheat engine to manipulate Google’s algorithm, while it can’t be further from the truth. On the other hand, there’s also that dark history of blackhat SEO that has further ruined […]

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Google My Business Optimization: 7 Key Benefits of Local SEO in 2020

January 6, 2020 by in category SEO tagged as , ,

Local SEO is essentially about optimizing your website and your content to get more search engine presence in local search queries (local keywords). Most digital marketing channels offer the opportunity to target the national audience or even the whole world. However, some businesses will get more benefit in focusing on targeting the local audience. For […]

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9 Big Digital Marketing Trends for 2020

April 20, 2019 by in category Online Marketing, SEO tagged as , , ,

Preparing for the future marketing trends is one of the essential skills of successful marketers. Marketing is hardly a static field, and there will always be changes, new tactics, and new tools every single year. On the other hand, digital marketing is now an inseparable aspect for any businesses, even for brick-and-mortar businesses with mostly […]

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Why Switch Your Business Blog To WordPress

December 21, 2018 by in category SEO, Web Design tagged as , ,

WordPress has been in business since 2003 and is one of the most popular website platforms on the market. If you currently have a website for your business you know how important it is to have it look professional, convert visitors into leads, be engaging, and have constant update capabilities. But does your website platform […]

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What’s the Difference between Local SEO vs Organic SEO

November 17, 2018 by in category SEO tagged as ,

One common mistake for SEO beginners is not understanding the difference of local and generic SEO, and which is the right one for their businesses. So, this guide will attempt to address that issue, and we will discuss the key differences of the two different SEOs, and how to apply each to your businesses. Before […]

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Five Tips for Effective Content Marketing

November 8, 2018 by in category SEO tagged as ,

When talking about content marketing, more often than not we are fixated on the content development process and neglect the promotional aspect of the game. A common misconception is, that a great content surely can market itself. However, while there’s truth to that statement, there are in fact, many excellent pieces of contents that failed […]

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Six Ways to Rank in Featured Snippet on Google and Improve Your SEO

November 3, 2018 by in category SEO tagged as ,

  If you’re still looking for effective ways to help your business rank high on Google, you have some more creative ways to go about it. SEO offers numerous possibilities now, including some newer methods you perhaps don’t know yet. One of those perhaps still a mystery to you is featured snippets. If you don’t […]

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The Ultimate Guide To Competitive Analysis

October 18, 2018 by in category Online Marketing, SEO tagged as ,

The point of digital marketing and marketing, in general, is to outperform your competition. So, understanding our competition is the first step in achieving this goal, and that’s where competitive analysis comes in. In this guide, we will discuss some of the key tips in conducting a competitive analysis. Yet, before we begin, let us […]

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How To Plan A Content Marketing Strategy

October 8, 2018 by in category SEO tagged as ,

Having a proper content marketing strategy can dramatically improve your content marketing performance, especially in two key areas: cost-efficiency and reliability. Content marketing can be really expensive when not managed well, and you might not make any money on your investment if you are not careful. Also, even after all your efforts, you might not […]

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SEO Guide: Effective Link-Building Strategy in 2019

October 8, 2018 by in category SEO tagged as , ,

Link building has been an integral part of any SEO strategy ever since the rise of search engines. While many aspects of SEO have changed over the years, arguably the principles of link-building have been quite static ever since its invention. While it is a very important part of SEO, many SEO practitioners are still […]

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